KRAFT · Physics-AI for upstream R&D

Most AI optimizes conversations.
KRAFT optimizes engineering decisions.

What to build, before you commit to a direction.

KRAFT is a Physics-AI platform that sits upstream of CAD and simulation. It turns a problem, need or idea into IP-ready concepts with physics evidence and a clear next step, so your engineers get a stronger shortlist and leadership knows what to fund next.

Start with the challenge→Reach IP-ready concepts→Know what to fund next

Built for R&D teams in automotive, aerospace and energy

The expensive gap

The wrong direction gets expensive long before it gets disproved.

Teams commit to a direction long before physics says whether it was right. By the time simulation says no, the cost is already spent. A team can execute brilliantly and still pursue a weak concept; once it becomes a CAD model, a simulation campaign and a prototype programme, changing direction means undoing funded work.

The decision lensA common engineering processWith KRAFT upstream
Search breadthStarts with familiar mechanisms, experience and domain literature.Expands the search through shared physics across engineering domains.
Physics and constraintsChecks depend on the team and are distributed across reviews and tools.Brings applicable checks and assumptions into a consistent concept-development process.
Rejected alternativesReasons can remain in discussions, separate files or individual memory.Retains the basis for progressing, reframing or rejecting a direction.
IP and investmentTechnical, IP and funding arguments are often assembled separately.Connects mechanism lineage, feasibility evidence and the next engineering commitment.
Where KRAFT belongs

Simulation tells you whether a decision was correct.
KRAFT tells you whether it deserved simulation in the first place.

Your challengeProblem, need, opportunity or idea
KRAFTDiscover · invent · challenge · select
Your engineering stackCAD · simulation · prototyping · testing

KRAFT helps choose what enters detailed engineering. ANSYS, MATLAB, CATIA and your engineering team remain central to validating and developing the design.

A general-purpose AI assistantGenerates plausible text. Fluent answers can sound right while breaking a conservation law, and there is no record of why an option was kept or dropped.
KRAFTUses language models to read and structure the problem. Applicable physics checks and validation rules—not a language model—decide whether a concept progresses, and every verdict keeps its source and assumptions.
See it work

What if the better mechanism lives outside your industry?

Follow an engineering challenge from an open question to a decision your team can act on. Switch between two illustrative scenarios.

01 / Define the decision

Make the trade-off explicit.

The goal is not simply “more cooling”. It is adequate thermal control inside a real package, with acceptable mass, pressure drop, power demand and manufacturability.

OutcomeControl cell temperature and temperature variation under specified duty cycles.
ConstraintsPack envelope, coolant compatibility, pressure drop and system mass.
Inputs neededHeat-generation profile, boundary conditions and allowable operating limits.
DecisionWhich cooling mechanism should the team develop further?

Illustrative engineering scenarios. Mechanisms shown are candidates for investigation; no measured performance, customer outcome or feasibility verdict is implied.

Kraft
EV battery thermal/Cell heating under fast chargingDirection CanvasChatPROBLEM

Deterministic registry matching has identified 3 candidate failure mechanisms.

Cell-level heat accumulation under high-rate chargingRecommended
  • Canonical domain: Battery / EV powertrain
  • TRIZ parameters: #17 Temperature vs. #22 Loss of energy
  • Engineering reasoning: Heat generated inside the cell during fast charging exceeds what the pack can remove, so cell temperature climbs through the charge. Triggers: sustained high charge rate, limited heat-removal path.
Coolant-flow maldistribution across the packAlternative
  • Canonical domain: Thermal management
  • TRIZ parameters: #17 Temperature vs. #36 Device complexity
  • Engineering reasoning: Uneven coolant distribution leaves some cells hotter than others and widens the temperature spread. Triggers: channel geometry, differences in flow resistance.
Resistive heating at electrical jointsAlternative
  • Canonical domain: Electrical systems
  • TRIZ parameters: #21 Power vs. #27 Reliability
  • Engineering reasoning: Local resistive heating at connections adds heat the cooling path was not sized for. Triggers: contact degradation, high current.

Select the primary failure mechanism from the options above, or describe your own, to continue.

Click to open Think Model Canvas Open Canvas ⌃
Enter text here…
The same battery problem in the KRAFT workspace, at the Definition stage. Illustrative content and abridged for the page: the problem, mechanisms and values are examples, not customer data.
See it on your own problem.Book a 30-minute demo →
How confidence is earned

Expand the possibilities.
Test the physics.
Defend the choice.

Four stages, three engines. Cross-domain discovery opens the search, systematic invention turns mechanisms into concepts, and engineering review decides what deserves the next commitment.

01 / DEFINITION

Make the problem precise.

Define the outcome, operating conditions, constraints and contradiction. Agree what a better solution must accomplish before searching for one.

Your input
A shared engineering problem
02 / CONTEXT ENRICHMENT

Search where the physics leads.

Connect your problem to mechanisms in other industries through governing principles, across a knowledge base covering 42+ industries. Bring relevant research, patents and requirements into context.

Cross-domain engine
Mechanisms with source lineage
03 / THINK MODELS

Turn mechanisms into alternatives.

Apply 120+ named Think Models, including TRIZ, first principles and biomimicry, to develop alternatives around the contradiction rather than settle for the first plausible answer.

Invention engine
A structured concept set and IP opportunities for review
04 / ENGINEERING REVIEW

Earn the next engineering step.

Review governing physics, constraints and trade-offs. Physics-constrained surrogate models screen candidate variations within their supported range, so detailed simulation goes where it matters. Retain why candidates progress, need more evidence or are rejected.

Surrogate engine
A defensible direction and next test

Coverage, models and screening scope depend on the engineering domain, available data and agreed project configuration. Passing a screening check never replaces detailed simulation, experiment or engineering review. Your engineers own the final judgment.

Technical scrutiny before commitment

Not our claims.
Their diligence.

Engineering and IP teams evaluate KRAFT against real work. These engagements demonstrate evaluation and commitment; confidential programme outcomes are not presented as public performance claims.

ENERGY

Baker Hughes

PAID POC

Technical review and evaluation followed by a paid proof of concept.

AUTOMOTIVE

Mahindra & Mahindra

POC ENGAGEMENT

Preliminary evaluation followed by a POC involving engineering and IP teams.

AEROSPACE / DEFENCE

AMCA / ADA

ENGINEERING EVALUATION

A live engineering problem being evaluated using KRAFT.

I found a cooling solution in biology I never would have looked for.
Chief Engineer · Thermal Systems
Curious what an evaluation looks like?Book a 30-minute demo →
One decision. Four questions.

Four stakeholders.
One traceable record.

An engineering direction has to satisfy the people who build it, fund it and defend it. KRAFT keeps one record, so each of them can examine the part they care about. Your engineers keep the final call.

Chief Engineer / R&D team

“Will this survive contact with physics?”

Examine constraints, assumptions and mechanisms before committing scarce simulation and prototyping capacity. The final call stays with your engineers.

Confidence · evidence before simulation
CTO / VP Engineering

“Have we explored the right possibilities?”

See alternatives beyond familiar domain literature, with a reasoned basis for choosing the next direction.

Breadth · a wider search, a recorded rationale
Chief IP Officer

“Can we defend where this came from?”

Trace how a concept emerged, with prior-art context and the reasoning behind it, so counsel reviews the same concept engineering developed.

Protection · concept lineage for counsel review
CFO / Investment committee

“What exactly are we funding?”

See the next commitment, the alternatives considered and the evidence gate that decides whether to continue. The funding brief is just below.

Clarity · a defined, gated next step
From promising concept to funded next step

Give leadership a reason to fund the next stage.

Leadership needs to know what the next commitment will buy: confidence in a mechanism, evidence for an IP position, or a resolved engineering risk. KRAFT connects the concept to that decision.

Make the commitment specific.

Link the technical opportunity to the product outcome. Explain why this candidate deserves scarce engineering time, what alternatives were considered and which uncertainty the next stage must resolve.

Fund an evidence gate.

Define the simulation, prototype or experiment, the resources needed and the acceptance criteria. Give the review team a clear basis to advance, reframe or stop.

Carry IP and engineering together.

Keep the mechanism’s provenance and inventive distinction attached to the technical work, so counsel and engineering examine the same concept rather than reconstructing separate stories.

Illustrative downstream funding brief

Battery cooling concept comparison

GATED
Outcome soughtA cooling architecture that meets agreed thermal limits inside the pack envelope.
IP hypothesisA potentially distinctive flow-distribution arrangement; prior-art and claim review still required.
Next spendA matched-boundary-condition simulation study of branching and baseline channels.
Evidence gateThermal benefit must survive pressure-drop, pumping-power and packaging constraints.
Stop / reframeRevisit the mechanism if the coupled trade-off fails or the assumed inputs do not hold.
Illustrative decision structure. Budget, returns and approval are project-specific.
Want a funding brief for your own problem?Book a 30-minute demo →
Built for confidential R&D

Your problem stays yours.
So does the IP.

Upstream R&D touches your most sensitive work. These are the questions security, legal and IP teams ask first.

DATA

Held in your workspace

Problem statements, constraints and internal documents are kept in your organisation’s own workspace and are not shared with other customers or used to train models shared with them.

OWNERSHIP

Concepts belong to you

Concepts developed from your challenge are yours. KRAFT retains the lineage record so your IP counsel can review how each concept emerged.

DEPLOYMENT

Scoped to your requirements

Hosting and access options are agreed during scoping, so your security and procurement teams can review them before any work begins.

FIT

Works alongside your stack

KRAFT sits upstream of CAD and simulation and hands shortlisted concepts to ANSYS, MATLAB, CATIA and your own workflow, so your current process stays in place.

Security or procurement questions? Bring them to the demo.Book a 30-minute demo →
Before your first conversation

The questions your team will ask.

Why not just use a general-purpose AI assistant?

A general assistant is built to produce fluent text. KRAFT uses language models to read and structure your problem, but applicable physics checks and validation rules—not a language model—decide whether a concept progresses. Every concept keeps its sources, assumptions and the reasons it was kept or rejected, so your engineers can inspect and challenge it.

Where does our data go, and who owns what KRAFT produces?

Your problem statements, constraints and documents are kept in your organisation’s own workspace and are not shared with other customers. Concepts developed from your challenge are yours, and KRAFT retains the lineage record for your IP counsel. Hosting and access options are agreed during scoping.

We already use TRIZ, patent analytics and simulation. How does KRAFT fit?

KRAFT works alongside them. It brings discovery, concept development and physics screening into one traceable process, then hands shortlisted candidates to ANSYS, MATLAB, CATIA and your own workflow. For some teams it also takes the place of external ideation or consulting work.

What happens after the demo?

In the demo we work through one live problem of yours and show how KRAFT approaches it. If it is relevant, a separate conversation follows to scope a proof of concept: the problem, the evidence you would want to see and the decision gates. You define what would justify each step.

We already use simulation. Where does KRAFT add value?

Simulation evaluates a design. KRAFT helps your team identify and challenge the directions that deserve detailed evaluation. It sits upstream of CAD, simulation and prototyping, helping you make better use of those tools.

How does cross-domain discovery work?

KRAFT connects engineering problems through shared governing physics rather than relying only on industry labels or keywords. A heat-transfer problem in automotive can lead to relevant mechanisms in aerospace, energy or biomedical engineering. Transfer still needs to be evaluated against your application’s constraints.

What is the surrogate engine’s role?

A suitable surrogate can evaluate many candidate variations more cheaply than repeatedly running a high-fidelity simulation. Its value depends on the model, validation basis, data and operating range. KRAFT uses that screening to inform which candidates need detailed simulation, experiment or more evidence.

Does a physics check mean the design is ready to build?

No. Passing an applicable check strengthens a concept within the conditions and fidelity of that check. Detailed simulation, experiments, safety assessment and engineering review may still be required. The decision record should make those boundaries explicit.

Does an IP opportunity mean a patent will be granted?

No. KRAFT supports invention development with concept lineage and prior-art context. Patentability, claim strategy and filing decisions require review by your qualified IP counsel.

How does KRAFT support downstream funding?

It brings the chosen concept, technical rationale, IP context, unresolved risks and next validation gate into a decision brief. Leadership can examine what further engineering spend is intended to establish and what evidence would justify continuing. KRAFT supports the decision; your organisation approves the investment.

What should we bring to the demo?

One engineering problem: the desired outcome, operating conditions, constraints and what your team has already tried. A plain-language description is enough to start the conversation. We will discuss the scope, relevant physics and what a useful first output would look like.

A structured 30-minute demo

Bring one hard R&D problem.
See how KRAFT approaches it.

A recurring failure. An unmet need. A market opening. A bold idea. Bring the starting point you have—we will work through the route to an IP-ready concept and the next engineering commitment.

  • Frame the problem and the constraints that matter
  • Explore how cross-domain mechanisms could widen the search
  • See how concepts, IP rationale and a downstream funding gate come together

Book a 30-minute demo ↗
0130-minute demo

Walk one live problem of yours through KRAFT and see what a useful output looks like.

02POC conversation

After the demo, agree the scope, the evidence you want to see and the decision gates.

03Scoped proof of concept

Run KRAFT on that problem. If it earns its place, extend to further programmes and teams.